Here is a technical SEO checklist that you can use to optimize your website:
1.Site structure and navigation
Ensure that your site has a clear and logical structure, with an easy-to-use navigation menu.
Use breadcrumbs to help users understand where they are on your site.
Use descriptive, keyword-rich URLs that are easy for search engines and users to understand.
2.Mobile optimization
Make sure your site is mobile-friendly and responsive, with a layout that adjusts to fit different screen sizes.
Use mobile-friendly fonts and images that load quickly on mobile devices.
3.Page speed
Optimize your site’s loading speed by reducing image sizes, minimizing HTTP requests, and using browser caching.
Use a content delivery network (CDN) to speed up the delivery of your site’s assets.
4.Meta tags
Use descriptive and unique meta titles and descriptions for each page of your site.
Include relevant keywords in your meta tags, but avoid keyword stuffing.
5.Content optimization
Ensure that your site’s content is high-quality, relevant, and valuable to your audience.
Use relevant keywords in your content, but avoid keyword stuffing.
Use header tags (H1, H2, etc.) to structure your content and make it easier for users to read.
6.Internal linking
Use internal links to help users navigate your site and find relevant content.
Use keyword-rich anchor text to help search engines understand the content of the linked pages.
7.Schema markup
Use schema markup to provide additional context and information about your site’s content to search engines.
8.HTTPS
Ensure that your site is secure by using HTTPS (HTTP Secure) protocol.
Use SSL (Secure Sockets Layer) certificates to encrypt data and protect user privacy.
9.Site architecture and crawlability
Ensure that your site’s architecture is optimized for search engine crawlers to easily crawl and index your site.
Use robots.txt and XML sitemaps to help search engines understand your site’s content and structure.
10.Analytics and tracking
Set up tracking and analytics to measure the performance of your site and make data-driven decisions to optimize it.
Remember that technical SEO is just one aspect of optimizing your website for search engines. You also need to focus on creating high-quality content, building high-quality backlinks, and engaging with your audience on social media and other channels.